If you write or plan on writing sponsored content on your site, then chances are that you may have or will be running giveaways or contests on your blog in the near future.
What is a giveaway?
A giveaway simply is what it sounds like and allows you to offer free products or services to your current subscribers, as well as others who may not be.
But why run a giveaway?
Giveaways are run in essence to gain interest in a product or service and most usually help not only the company gain this so-called interest, but also help a blog gain short-term traffic to their blog. So, essentially the company profits by getting more eyes on their product/service and the blogger allows benefits by gaining more eyes on their blog. So, it is a win-win. But keep in mind that those new viewers may only be short-term for the actual giveaway and may not stick around your blog once the giveaway ends. It is what you do after the giveaway ends that can help keep these new readers interested and invested in your blog for the long term.
However for this article, we are concerning ourselves on how to run a successful giveaway on your own blog.
5 Steps to Run a Successful Blog Giveaway…
Comments are closed….Check out my SITS article today here on all you need to know to run a giveaway now!
